Max Mara, founded in 1951 by Achille Maramotti, is yet another Italian fashion house to bless us with exquisite craftsmanship and superior taste. Offering looks for elegant, casual, and even bridal events, Max Mara is one brand that easily suites a variety of lifestyles. Max Mara’s “101801”, a sleek coat woven from a luxurious cashmere blend, was designed in 1981 by Anna Marie Beretta and quickly became the brand’s signature style. Max Mara boasts a range of diffusion lines––Sportmax, Max Mara Studio, ’S Max Mara, Weekend Max Mara––which combine traditional tailoring with contemporary aesthetics. This Italian brand is famously known for its fusion of styles and is loved by elegant, sophisticated women around the world such as Catherine Middleton of the British Royal Family and American actress Sarah Jessica Parker.
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